Bringing The Personal Touch
These individual jackpots are a step towards offering a fully personalised customer experience by innovative operator Mr Green. With the new Personal Jackpot, every player is a guaranteed winner and players and can follow their own pot building up through the special jackpot widget.
The head of gaming at Mr Green said that the new product is a “fully bespoke jackpot” aimed at adding an extra dimension of “excitement and anticipation” during the gameplay experience.
The first version of this new concept enables players to view their current pot in the ‘My Account’ section, in addition to seeing it in-game.
Mr Green has expressed its excitement about the ongoing process of developing this new product alongside the BlueRibbon team. The offering is planned to be expanded across the full range of player segments, with the introduction of further innovative enhancements and functionalities over the months to come.
A Shared Vision For Online Casinos
For their part, BlueRibbon have spoken of their excitement at the partnership with Mr Green, calling them an “innovative and market-leading” brand for online casino gaming.
The partnership is ripe for innovative work, and a joint commitment to the future of online casino gaming lies at the core of their collaboration. The BlueRibbon CEO has noted that the two organisations have a shared vision of “bespoke segmented and achievable jackpots” are a great way to add a significant amount of value for players.
The Personal Jackpot is aimed at delivering on this front. Mr Green is making a play to stand out from the crowd, and the online casino sector is known for being fiercely competitive with extremely high player demand.
Innovative ideas like this may be exactly what’s needed to enable the online casino industry to continue its surge in growth, adding new functionality for players and enabling them to personalise their experience to their own preferences.